




Keith Ivory Wool Rug
Description
Transform your space with the Keith Wool Rug, an artful fusion of texture and sophistication. Hand-tufted in India, this premium wool rug features an organic, abstract pattern that creates a beautifully tactile surface. The raised and looped design adds depth and dimension, making it a stunning focal point in any room.
With its neutral ivory tone, the Keith Rug seamlessly complements a range of interior styles, from minimalist and modern to classic and cozy. The natural wool fibers provide a plush, soft feel underfoot while ensuring durability and resilience for long-lasting use.
Features:
Material: 100% hand-tufted wool for a soft, luxurious feel.
Craftsmanship: Handmade in India for exceptional quality.
Design: Contemporary geometric textured pattern adds depth and visual appeal.
Durability: Wool construction ensures long-lasting beauty and resilience
Versatility: Ideal for living rooms, bedrooms, and other areas that need a touch of sophistication.
Handcrafted in India: Made with high-quality wool by skilled artisans, ensuring a durable, luxurious, and uniquely crafted rug.
Care Instructions: Professional cleaning is recommended; vacuum regularly to prevent dirt buildup.
Edges: Neatly finished for durability and a refined look
New Rug Note: New wool rugs may shed initially, but with proper care, most rugs stop
shedding within 2-3 months.
We recommend the use of a rug pad to prevent slipping & and tripping, as well as to extend the life of your rug.
Care Information
Measurment

Keith Ivory Wool Rug
Born of creative curiosity and perfected by hand — The Hand-Tufted Collection layers wool into contemporary patterns that elevate the ordinary floor
WHY YOU'LL LOVE IT
Why Wool?
Natural Luxury
Soft, springy wool cushions every step while lending spaces a refined, organic feel.
Beauty That Lasts
Wool fibers bounce back fast, so your rug keeps its shape for years to come.
Year Round Comfort
Wool insulates in winter and breathes in summer, keeping floors cosy without overheating.
CARE & CLEANING
Your Wool Care Guide
Daily Upkeep
Immediately blot spills with a clean white cloth and vacuum length‑wise on low power with the beater bar raised instead of using a back‑and‑forth motion.
Rug Protection
Place a high‑quality rug pad underneath to prevent slipping, add cushion, extend durability, and keep the rug off existing carpet to avoid colour transfer.
Long‑Term Protection
Expect some initial shedding and schedule periodic professional cleanings to preserve the rug’s appearance.
Free Shipping
Free shipping over $100 Australia wide
Happy Customers
Australia's leading rug retailer for over 40 years
Australia Wide
29 stores Australia wide
Unmatched Craftsmanship
Crafted in the world’s finest rug-making regions—Turkey and India